Gooey is a Manchester artisan bakery famous for giant New York style cookies and fluffy doughnuts, a brand that grew from a single kiosk to a social media phenomenon by doing the simple things very well.
Gooey is a UK bakery brand offering a Gooey franchise opportunity, with a minimum investment of £70,000 and a franchise fee of £15,000 + VAT.
Gooey began in 2020 with a little kiosk in Manchester’s Northern Quarter. It now trades from café and bakery sites in the Northern Quarter and on Oxford Road, a residency at Ducie Street Warehouse, a counter at Selfridges in the Trafford Centre, Terminal 2 at Manchester Airport and Meadowhall in Sheffield.
Huge queues and demand for the Gooey product drove the brand’s growth from its first kiosk to destination sites across Greater Manchester and into Yorkshire. Its giant cookies and doughnuts are made to be shared online, and Gooey has become a social media phenomenon with a large following on Instagram and TikTok.
The brand’s spread across a high street café, a department store counter, a food hall, an airport terminal and a major shopping centre shows how the concept adapts to very different locations.
Gooey is best known for giant New York style cookies and fluffy doughnuts, alongside buns, matcha and coffee. Its Northern Quarter and Oxford Road cafés add a brunch menu, giving franchise partners the option of a full café format as well as compact kiosk and counter models.
Limited edition flavours, such as Rolo cookies, and collaborations, including a Gooey x Disney chocolate box, keep the range fresh and give customers reasons to return.
Gooey sells online for delivery, offers gift cards and takes custom and corporate orders, including branded bakes for events. These channels add revenue beyond the counter and help build the brand in new areas.
Franchise partners benefit from Gooey’s proven recipes, products and operating experience across multiple formats, along with brand marketing, a loyal online audience and support from the Gooey team from opening onwards.
The Gooey franchise suits enthusiastic operators who want to bring a much loved bakery brand to their town or city, with a focus on quality, presentation and customer service. Retail, café or food service experience is an advantage, whether the site is a full café and bakery or a compact kiosk or counter.
The minimum investment is £70,000, with CAPEX starting from £70,000. The franchise fee is £15,000 + VAT. Ongoing fees are a 5% royalty and a 2% marketing fee.
The expected return on investment stated for this franchise is 12 months. Funding support is available for qualified Gooey partners.
Gooey operates café and bakery sites, a department store counter, a food hall residency, an airport unit and a shopping centre site, as well as an online shop for delivery, gift cards and custom and corporate orders. Franchise partners benefit from proven recipes, brand marketing and support from the Gooey team from opening onwards.
The figures above are those published on this listing. Fee and investment details for a specific site are confirmed on application.
Select Request Our Brochure for more information. Qualified candidates are then guided through the next steps with the Gooey team, from discovery through site selection, store design and training.
The minimum investment is £70,000, with CAPEX starting from £70,000 and a franchise fee of £15,000 + VAT.
Gooey charges a 5% royalty and a 2% marketing fee.
Yes. Funding support is available for qualified Gooey partners.
Gooey sells giant New York style cookies, fluffy doughnuts, buns, matcha and coffee, with brunch at its café and bakery sites.
Gooey is based in Manchester, with sites in the Northern Quarter, Oxford Road, Ducie Street Warehouse, Selfridges Trafford Centre, Manchester Airport and Meadowhall in Sheffield.
Gooey operates café and bakery sites, a department store counter, a food hall residency, an airport unit and a shopping centre site.
Gooey began in 2020 with a kiosk in Manchester’s Northern Quarter.
Yes. Gooey sells online for delivery, offers gift cards and takes custom and corporate orders, including branded bakes for events.
The expected return on investment stated for this franchise is 12 months.
Yes. Gooey offers a franchise in the UK, with a minimum investment of £70,000 and a franchise fee of £15,000 + VAT.
If you are ready to bring giant cookies and fluffy doughnuts to your city, select Request Our Brochure to learn more about franchising with Gooey.
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